ready to level up your THING?
From hotel receptionist to writing digital love letters between beach cafés & cobblestone streets.
open your first love letter
(This isn’t another strategy newsletter. It’s a diary. Your new favorite Saturday ritual — soft, honest, and little dreamy.) 🩵
Here’s what’s waiting for you inside your inbox:
Honest, behind-the-scenes stories of how I built my soft digital empire while traveling the world
What l'd tell you if we were sipping iced coffee in a beach club in Bali talking about your dreams
Inspiration for the days you want to start over, dream bigger, or just cry into your coffee
Subtle invitations to step into your own soft digital empire era
My free blog posts about online business, luxe travel diaries and more
Content I love, things I’m reading, and cute biz stuff
"The diaries, blogs, and personal emails are so helpful. I feel like I have a friend walking along beside me who understands and supports me. Your platform is powerful and I know it is helping to empower many women like myself to step out into our own soft girl CEO era."
meet the one who is behind the diaries
From hotel front desk shifts to building a global online brand, I’ve lived the story I now teach.
What began as a dream to escape the 9–5 has turned into a business I run between Asia and Europe — one built on storytelling, digital offers, and email marketing (without posting 3 reels a day).
Now I help women design their own version of freedom — one diary entry, one offer, one belief at a time.